All about Microblogging
Weather Channel to include tweets in forecasts
The Weather Channel, who is now partnered with Twitter, is launching The Weather Channel Social, a new, web, mobile and on air social site that will compare tweets from a local area to the forecasted weather.
On the website the page will show local listings and tweets matched for relevance on the weather in that area, in other words you get to here what the Weather Channel says the weather is like in the area, and what the people there say it’s like.
The mobile application will show the listed areas and show a live feed of tweets in the area about weather as well.
The Weather Channel will also use th
e tweets on air before, during and after the Weather Forecast (only during live broadcasts) they will also discuss live weather trends on Twitter.
To add to all of this the Weather Channel has also created 220 local Twitter feeds for cities with over 100,000 in population.
Twitter has been known to get up to 2 million weather related Twe
ets per day if the weather is active and can get around 300 to 500 a minute as well.
The new Weather Channel social is sponsored by Citi. Twitter and the Weather Channel will share revenue for the project according to our sources.
What it looks like: